WMR understands the value of our clients’ intellectual property (“IP”), as they operate globally and invest heavily in research, development and deployment. The effort and investment a business makes to improve services and the quality of product offerings gain recognition in the marketplace with strong brands that generate goodwill.Maximizing and preserving the return of that investment requires the implementation of a comprehensive branding strategy. Trademark protection is an essential component of a branding strategy. Our IP attorneys help to efficiently create, maintain and protect the trademarks needed to advance a successful branding strategy so that business efforts to generate strong brand recognition and goodwill yield high benefits and prevent others from exploiting or diluting clients’ investments.
Registering and maintaining trademarks is one of the services provided by WMR, not only in the United States but worldwide. Our firm maintains association agreements with other law firms around the globe to clear, select, register and enforce your business trademarks and related IP rights worldwide.
WMR also offers (i) trademark analyses to assess whether a mark is suitable for registration; (ii) clearance and registration searches and investigations to determine the availability of marks, including non-traditional marks such as designs and sounds; (iii) obtaining federal, state and foreign registration of trademarks, service marks, collective marks and certification marks, as well as defending registration from oppositions and office refusals; (iv) worldwide trademark watch services to detect conflicting trademark filings and, if appropriate, we conduct domestic and foreign opposition and cancellation proceedings; (v) securing worldwide protection through an extensive network of foreign agents and foreign associate firms; and (vi) trademark enforcement protecting your IP rights in a global market against infringement, misappropriation, deceptive trade practices and counterfeiting.